LinkedIn Top Voices are not what they appear to be…

Dr Bart Jaworski
2 min readNov 24, 2023

I will say what no one else is saying: orange “Top Voice” labels are worthless and misleading at best… Where do they come from? Why are they misleading? Hear it from Top Product Management Voice:

Let me just say that this is not a rant, but a constructive Product critique. That being said…

What do you think when you see that label?

This person knows the topic well?
You can consider this person an authority?
This person is popular on LinkedIn?
This person creates unique and special content?
LinkedIn recommends this person?

This is what this label implies, doesn’t it?

Well, far from any of those! Those would be the Blue “Top LinkedIn voice” labels.

The orange ones only mean that this person was invited to a new LinkedIn community posts feature and provided enough comments there to be automatically granted the label.

It’s grinded, not earned.

However, being an almost 90k follower creator, I almost felt compelled to get this label, just to reaffirm to any visitor that I really have something sensible to say about Product Management…

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Dr Bart Jaworski

I am a senior Product Manager at Microsoft. My online courses have helped thousands to develop their Product Management careers. I would like to help you too!